FAQs

What is Refyne?

Refyne is a specialist recruitment and executive search agency for the beauty, personal care, aesthetics and wellness industries. Founded by Genie Burgess and headquartered in Manchester, with a North American division, we place talent with brands across the UK and US.

What does Refyne specialise in?

We recruit the commercial and operational roles that drive beauty brands: Sales, Marketing, NPD, R&D, Supply Chain, Operations, Finance and HR. We work at every level, from entry-level roles to C-suite. Recent roles include Global Sales Director, Senior National Account Manager, Category Manager, Amazon Lead and Junior Brand Manager.

What makes Refyne different from other recruitment agencies?

Our consultants have worked in the beauty industry themselves, at names including L'Oréal, Dior, Chanel, Guerlain, Obagi and Alfaparf, so we speak your language and know what good looks like. Each consultant owns a single function, meaning you brief someone who already understands the role. We headhunt directly, including people who are not actively looking, and every placement is backed by a guarantee.

What kind of support does Refyne offer to clients?

Refyne offers permanent recruitment, interim hires and retained executive search. Whether you are making your first hire or building a leadership team, we shape the terms around you: your rate, your guarantee period, and the option to spread the cost.

Which brands has Refyne worked with?

Refyne has partnered with beauty and wellness brands including REFY, Schwarzkopf, Henkel, Tan-Luxe, Isle of Paradise, Hairburst, Absolute Collagen, Obagi, Real Techniques, EcoTools, Alfaparf, Facetheory, S'able Labs, Manta, Health Xchange, AestheticSource and Sweet Bee.

Does Refyne offer retained executive search?

Yes. Alongside contingency recruitment, Refyne runs retained executive search for senior and C-suite appointments. Each retained search is led by a senior consultant and maps the whole market, not only the people who happen to be available.

Can Refyne run a confidential search?

Yes. Refyne regularly handles searches that cannot be advertised, such as leadership replacements. The brand name is shared only with candidates who have been vetted and briefed, and the search is run by direct approach, not public advert.

Does Refyne work with start-ups and founder-led brands?

Yes. Refyne works with brands at every stage, from founder-led start-ups making a first pivotal hire to established global businesses. Our flexible terms are designed to make specialist recruitment workable for growing brands.

Can Refyne help a UK beauty brand hire in the US?

Yes. Our North American team recruits across the US, including New York, working alongside our UK consultants. We support UK brands launching or scaling in the US, and US brands expanding into the UK.

How do I brief Refyne on a role?

You can brief Refyne by calling 0161 710 4930 or emailing hello@wearerefyne.com. A consultant who specialises in that function will call you to understand the role, the team and the timeline before the search begins.